Founded in 1905 in Porto, Peninsular is a strong name in stationery and graphic arts, combining tradition and innovation. A rebranding and the introduction of a special edition were carried out to honor its spectacular century-and-a-decade-long journey.

Project Type: Rebranding
Commemorative Edition Book

This strategy intends to respect Peninsular's 110 years of history and still be modern. To achieve that goal, considerable emphasis was put on using its expertise in luxury finishes and print techniques to create a commemorative edition and update its image to speak to the audience of today.

Role: Editorial and Graphic Designer Photographer

A commemorative edition featuring Peninsular's famed techniques and finishes told the story of the brand. A modern, sleek rebranding served as a bridge between its heritage and modern interpretation, allowing for consistency across all the materials.

The rebranding celebrated Peninsular's milestone, thus enhancing brand visibility, attracting new audiences, and strengthening its role as a leader in stationery and graphic arts. It highlighted the expertise behind the design and further instilled trust and loyalty.